Is Google place marketing a reliable method for local businesses?
If you are a small business owner competing in a local market, you should be aware of Google place marketing. Gone is the Google Map with the seven-pack of local listings clustered around it. These days, most local business owners rely on Google Places to get their business message out to local shoppers.
The local search results used to have the map and the business listings on top of the results page with the organic search results below them. It meant that a local business with no website that took the time to optimize their local business listing could gain top rankings in the Google 7 pack and, if they hit the right keywords, garner some good traffic.
A local business that ignored their local business listing yet took the time to optimize their website could grab a top ranking in the organic results and still capture some decent traffic. You see, Google was running two separate algorithms. All that has changed overnight as Google has merged the two search algorithms into one.
Benefits of hiring the best Google place marketing company for small businesses
It’s fair enough to have doubts before hiring any service for your business. You want the maximum for what you pay. Therefore, here we describe what benefits you can earn by investing in the best Google place marketing for your small business.
l The Way Search Results are Being Displayed
They think somewhere in my rant earlier, they spoke about how formerly Google Map Listings displayed the map and a few links beside. Well, now, with Google Places as the replacement, the first page of the search results is largely dominated by a more detailed display of those local businesses who have a well-optimized Google Places listing displayed.
You can now achieve a full listing including page title and description, an image to represent your business, address & phone number, as well as positive reviews from your clients. How awesome is that? That is surely a massive win for local businesses courtesy of Google.
l Cost-Effective Way to get Maximum exposure
While SEO is a great marketing strategy for most businesses, it can be costly. And a lot of small businesses simply cannot afford the investment of a large-scale, prolonged SEO campaign. Well, Google place marketing. It is quite affordable for everyone, enabling even small businesses to rank on Google and build a vast customer base.
These days, most business owners choose to hire website development USA for a more sustainable and fast business opportunity and connection with clients, which only with a website is possible. So you may also like to give preference to website development and contribute to your brand-making procedure.
An SEO company is a one-stop solution that can provide you both the best Google place marketing and website development, no matter whether you are a small business or large.